In business, a great deal of your success is determined by the way you communicate. Throughout your day, you’ll find yourself telling a wide range of stories — everything from the big picture (what your company does, what your talents and expertise are) to small-scale (how the project you’re working on is progressing, how you’d like something executed, the latest analysis of advertising ROI). These stories provide the basis for how people understand the work you do and how they will choose to interact with you, either personally or professionally.

In today’s increasingly global economy, the way you communicate is just as important as what you have to say. As anyone who has sat through a couple of PowerPoint presentations knows, the same information can be fascinating or deadly boring, depending on the way the speaker presents it. This is an opportunity for professionals willing to take the time ti improve their business communication.

There’s also an element of danger in having insufficient Business English. When you write an email, a simple mix-up between “don’t have to” and “must not” can make a big difference. You don’t have to come to tomorrow’s meeting conveys something very different from you must not come to tomorrow’s meeting. And that’s just interpersonal communication — the stakes are much higher when you’re dealing with contracts, negotiations, and financial analysis.

That’s where I come in. I help highly skilled business professionals become more competitive in today’s global marketplace by providing them with the tools for successful business communication.

Your ability to communicate in English can either be the strength that sets you apart or the weakness that holds you back. The world is getting smaller, and ambitious professionals have to be able to communicate masterfully in English.

Improving your Business English skills means building both knowledge and self-confidence in your communication skills. In practice, this means that you will be more successful in networking, delivering presentations, and representing your company at international events.

In short, better Business English is crucial for two reasons: one, to make sure you don’t fall behind in your career and two, to open new doors to greater opportunities.

I work with people who are already good at what they do. What they need are the English language tools to be able to use those skills in an increasingly international marketplace.

You can take the first step now by downloading the free “Getting Started” worksheet and signing up for my newsletter. If you are ready to improve your business communication in order to succeed in the international workforce, email me at kate@katereutersward.com to book your free 30-minute consultation to evaluate your needs and possible solutions.